When Headlines Compete

Look at the news this week, and you see that Republicans made a classic PR mistake: They stepped on their story.
 
For them, the best story would be problems, questions, concerns and online glitches with Obamacare. Instead, that story is competing with shutdown fallout: national monuments closed, WWII veterans turned away, school tours cancelled, military closings, air traffic problems and the like.
 
Obama, naturally, gets all the blame for Obamacare problems. Republicans get all the blame for shutdown problems.
 
Republicans will never win the argument that Obama, Harry Reid and the Democrats caused the shutdown. Every American knows that Democrats love government too much to shut it down. For decades, Republicans have driven home the message that Democrats love government way, way too much.
 
Republicans, everyone knows, hate government. They want it to go away. QED: They own the shutdown.
 
And they smothered their best story.
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Gary Pearce

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When Headlines Compete

Look at the news this week, and you see that Republicans made a classic PR mistake: They stepped on their story.
 
For them, the best story would be problems, questions, concerns and online glitches with Obamacare. Instead, that story is competing with shutdown fallout: national monuments closed, WWII veterans turned away, school tours cancelled, military closings, air traffic problems and the like.
 
Obama, naturally, gets all the blame for Obamacare problems. Republicans get all the blame for shutdown problems.
 
Republicans will never win the argument that Obama, Harry Reid and the Democrats caused the shutdown. Every American knows that Democrats love government too much to shut it down. For decades, Republicans have driven home the message that Democrats love government way, way too much.
 
Republicans, everyone knows, hate government. They want it to go away. QED: They own the shutdown.
 
And they smothered their best story.
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Gary Pearce

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